This page is the “Personal Network.” It displays work from the websites a member is following, in the order it was published. It also provides a way to engage in dialogue about the work in the form of “Cargo Comments.”
The “Projects/Images” toggle provides access to an Image Gallery, offering an alternate way of browsing websites in the Personal Network.
The small thumbnails on the top of this page are a random sampling of websites in a member’s Network.
The Gods of Football project was a collaboration between Naked For A Cause and SFX Sport to help raise funds for the McGrath Foundation's breast cancer research....
‘Brand Fashion’ is a fashion design course run at Billy Blue College of Design. To help launch the course Mentally Friendly was engaged to work on the...
Stoke is a Sydney agency who are specialists in branded entertainment. The brief for this rebrand was that they wanted a logo that would feel very at home in...
The Bavarian Bier Cafe is a group of restaurants in Sydney and Brisbane that are known for their traditional German food and imported German biers. While...
CycleNation is a brand and website that promotes Australian Cycling and has developed Australia’s first national ranking system across the 4 main disciplines. ...
Regent Place & Partners is a new concept department store currently in development on George Street in Sydney CBD. It is essentially a collective space for...
This was a really fun project I worked on for the guys at Interesting. ‘Escape From Russia’ is a board game that they wanted to recreate as an iPad and...
Each year the Australian Council for the Arts releases its list of ’50 books you can’t put down’. I worked on the design of an iPhone app that contained...
My first job after graduating was for a company who did a lot of work in the music and entertainment industry. As a result after a couple of years working for...
Chrønicles øf Never is an Australian fashion label offering mens and womens clothing, jewelry, sunglasses, shoes and bespoke leather. It has become extremely...
The Grand Social is Australia’s largest retailer for independent local fashion. Having launched in 2007 the site had been growing organically over a few years,...
Through a previous employer I was engaged to work freelance with the owners and interior designer on the creative and art direction of the new venue. I was...
CATC are Australia’s largest design school with Campuses in Sydney, Melbourne, Brisbane and the Gold Coast, and having been in operation for almost 30 years....
Through Interesting Pty Ltd I had been freelancing with Real Insurance for some time prior to moving to Mentally Friendly. Real followed me to MF where I became...
With offices nationwide Loanmarket are Australia’s 3rd largest Mortgage Broker. While being so large they had issues with brand awareness and so Mentally...
Last year I was very lucky to be involved in the launch of what is proving to be a very successful inhouse fashion label for Coles supermarkets. For secrecy...
Together with The Projects*, Mentally Friendly created the ‘Rare Prints in Rare Places’ campaign to help promote the launch of Ray-Ban’s ‘Rare Prints’...
Russh Magazine is one of Australia’s largest independent publications and one of its most credible fashion magazines. Russh came to us seeking a web design...
Mentally Friendly & The Projects* created the worlds first live runway, where users could select models and trends, create and style an outfit, direct the...
